EPISODE 37
THE HEART OF FIVE RESTAURANT
GUEST: PAT LAROCCA, OWNER OF FIVE RESTAURANT
On this episode of Coffee Monday Podcast, Rae Pardini Matson sits down with Pat LaRocca—the man, the myth, the legend behind FIVE Restaurant. Pat shares his incredible journey through Fresno’s food scene, from growing up in a family of restaurateurs to creating a dining destination that’s all about family, community, and unforgettable hospitality. 🍷🍝
Listeners get a glimpse into Pat’s role as a proud “Girl Dad” and the inspiration behind FIVE’s cherished Father/Daughter Valentine’s Day Dinner series, now in its 19th year. Pat shares how this tradition has become a heartfelt celebration for dads and daughters in the community.
Pat also dives into the meaning behind the name FIVE and how his family inspired its creation. He reflects on the challenges of rebuilding after a devastating fire in 2018 and the vision that guided the restaurant’s sleek redesign. This year, FIVE celebrates its 20th anniversary!
THANKS A LATTE TO OUR EPISODE PARTNERS
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DH FLORAL - florals graciously arranged by the super talented local floral artist @dhfloral with blooms locally sourced by @sjflowercollective.
BARE SKIN BEAUTY - professional make-up services provided by @bare.skin.beauty.
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Erin Brennan
Erin Brennan is a Creative Consultant in San Francisco, CA who helps you grow your income + impact by standing out from the competition and connecting with your clients through compelling brand messages and strategic marketing. {Creating Brand Strategy, Brand Management, Business Strategy, and Strategic Marketing Plans, Squarespace Design}